2016 Presidential Race

Super PACs & Outside Groups Dominate GOP Primary

Outside groups and Super PACs make up 95% of TV ad spending for all GOP candidates.

Outside groups and Super PACs make up 95% of TV ad spending for all GOP candidates.

NBC News is out with a great article that looks at TV ad spending and where the money is coming from in the Republican and Democratic primary for president. The number is staggering, 95% of the TV ad spending in the Republican presidential primary race has come from Super PACs and outside groups, just 5% of the money spent on TV ads has came from the actual campaign.

On the Democratic side it is the complete opposite, 95% of the TV ad spending has come from the campaigns and just 5% has been from outside groups. In the GOP race, outside groups have already sunk in $42 million in just TV ads alone at this very early stage of the GOP primary. Outside groups have only spent $400,000 for Democratic candidates.

The Citizens United ruling has allowed Jeb Bush to keep his zombie campaign still running. Right to Rise, the Super PAC supporting Jeb Bush, has spent $15.5 million in TV ads so far. The Bush campaign has only spent $440,000 of the cash it has raised on its own.

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